ECJ EUROPEAN Cleaning Journal

Dutch correspondent John Griep tells us about the relevance of the crooked paths theory to cleaning.

The ‘crooked paths’ theory is a concept that challenges the idea of always taking the straightforward or predictable route. Instead, it suggests that by allowing space for exploration, flexibility and creativity, one can create opportunities for inspiration, growth and development at every turn. This approach is about embracing the unexpected and finding value in the twists and turns along the way, where each bend reveals a new chance to captivate and engage those involved.

The origin of this idea can be traced back to Anton Pieck, Dutch visionary and founder of famous Dutch theme park ‘de Efteling’. Pieck believed in the power of crooked paths to inspire and create wonder. He demonstrated the most enriching experiences often lie beyond the predictable, encouraging others to embrace unconventional routes.

Applying the crooked paths theory in your organisation

While the crooked paths theory has been successfully applied in industries like hospitality and entertainment, there are undeniable parallels with the cleaning industry. The secret to its success lies in inspired employees who are encouraged to transition from mere task-oriented behaviour to a more talent-driven mindset. This transformation allows employees to approach their work with a fresh, positive outlook, which has a ripple effect on customers, clients, and other stakeholders.

The process begins by creating an environment where employees feel empowered to voice their thoughts and ideas. Rather than assigning tasks in a rigid, one-size-fits-all manner, managers can invite cleaning employees to share their suggestions on how processes can be improved. This
approach not only brings valuable ideas to the forefront but also uncovers developmental opportunities that might otherwise go unnoticed.

Furthermore, cleaning professionals often work behind the scenes and their contributions can go unnoticed. However, by encouraging them to take ownership of their roles, offering compliments and by providing them with the space to share their insights, we can foster a sense of pride and purpose.

Power lies in ability to inspire

The crooked paths theory challenges us to move beyond conventional, linear thinking. In the cleaning industry, it means giving employees the freedom to express themselves, share their ideas and contribute to the organisation’s success in a way that aligns with their unique talents and passions. By doing so, organisations can cultivate a workforce that is not only more engaged but also more innovative and capable of delivering exceptional service.

Ultimately, the power of the crooked paths theory lies in its ability to inspire. When employees feel their voices are heard and their contributions are valued, they become more motivated to excel in their roles. This shift from task-driven behaviour to talent-driven engagement is what makes all the difference - creating a dynamic and inspired workforce that is capable of achieving remarkable results.