ECJ EUROPEAN Cleaning Journal

UK office and commercial cleaning services provider Cleanology has rebranded in a live launch marked by the projection of its new logo against iconic London landmarks.

Livestreamed on global social media platforms LinkedIn and Instagram, the big reveal of the new logo saw it projected on to world-famous London landmarks including the Royal Festival Hall and Tower Bridge.

CEO and co-founder Dominic Ponniah explained: "Our new logo visually represents the care and attention we bring to every aspect of our business. We are a people business at heart and this logo is a better representation of us as a business in this modern age.

When it's done right, cleaning is about more than perfect outcomes. It's about the love and care that get us there, such as the way we champion progress in the industry through science and innovation and the way we look after our environment by adopting sustainable practices and technology that put the planet first."